Prospect And Customer Accountability Struggles: The Answer Is Mutual

Our CEO, Joey Knecht is featured in Forbes. Read his most recently published article. 

About the Article:

Accountability is everything in building relationships with customers and prospects. But achieving the level of accountability your complex sales and client success teams need to close the sale or gain the upsell is a lot easier said than done. Subjective and slippery, accountability is hard to achieve and requires open and transparent conversations — not exactly something the business world is known for. 

But as someone who has worked for years in customer relationship management, I believe it’s time to flip the script and make open conversation a key element to the sales and client success process.

Click here to read the full article